Funding Need s Appendices While important to ensure the business plan is being developed as a formal document, it should be designed as something YOU will use.
This sample plan will provide you with important guidelines when creating a business plan for a company offering MLM cleaning products.
Executive Summary Earthly Clean is a start-up organisation using the multi-level marketing MLM business model to sell environmentally friendly cleaning products. Earthly Clean has been founded by Devon McGregor. The company has been registered as an Illinois LLC.
The Products Earthly Clean sells a complete line of non-toxic, environmentally friendly cleaning supplies for all possible household uses. Earthly Clean is finalising a contactual agreement with a major cleaning supply manufacturer for the production of a complete line of private label products.
Product prices will be quite competitive since Earthly Clean is buying direct from the manufacturer. This will assist Earthly Clean in their goal of efficient inventory management. Products that will be part of the initial product line include: Earthly Clean is able to offer competitively priced products that are of the highest quality.
The Market Earthly Clean will sell products to two customer segments. The first segment are individual consumers who are purchasing the products for personal household use. These individuals are environmentally conscious consumers who are looking for non-toxic cleaners for their home. Demographics for this group are younger, politically liberal people who are interested in making an individual contribution to the betterment of our environment.
The second target segment is a select group from within the first segment of individual customers. Some of these individuals will be recruited to become distributors of Earthly Clean products.
A distributor is a person who sells the Earthly Clean products on their own to their own set of customers. This segment is taken from the actual consumers that purchase and use products. This creates a sales force that passionately believes in the products that they sell. The distributors that make up this segment receive a sales commission if they are able to recruit new distributors who then make sales.
This is how the MLM business model works. Earthly Clean sells to consumers, some of those consumers then become distributors earning revenue for Earthly Clean as well as themselves. If these new distributors attract more people to sell, they then make money on their specific sales as well as money on everything that their recruited sales people sell.
An Efficient Distribution Model This is an efficient and effective distribution model where the products are purchased private label direct from the manufacturer ensuring the highest quality and low prices. They are then sold direct to the consumer.
Business Plan Format Guide The traditional bureaucratic distribution model with huge corporate profits is eliminated.
MLM businesses are often confused with pyramid schemes which are illegal in the U. Pyramid schemes are business forms that offer compensation specifically for the recruitment of new sellers.
People are promised economic rewards for the more people they recruit, independent of what these people sell. Herein lies the crucial distinction that regulatory authorities analyse when determining if a business is a pyramid scheme: The way compensation is rewarded.
If it is based on recruitment it is presumed illegal. Earthly Clean only compensates distributors for sales, an effective and efficient sales and distribution system. By carefully using the efficient multi-level marketing business model, Earthly Clean will quickly generate sustainable revenue.
Net profit for the same years will reach 4. Earthly Clean exists to support its members and to support the environment.
Design an organisation that compensates individuals for sales made by other people that they recruit. Design a more efficient marketing machine that does away with the inefficient traditional distribution systems.
Recruit new people to assist in the sales of the products. Build the company on a solid basis of integrity. The company has been founded by Devon McGregor.This article is a comprehensive list of over free sample business plan templates that give an easy start to aspiring African entrepreneurs and small businesses.
business plan templates and related forms you can edit, customize, and print for free. These templates are ideal for seeking investors' funding, securing bank or SBA loans, and goal-setting.
Also available are several business planning forms for collecting information, as well as articles on how to approach writing your business plan.
MLM Cleaning Products Business Plan Earthly Clean presents a whole line of environmentally friendly cleaning products through a multi-level marketing system. There is a clear need of a different kind of cleaning products since most of the supplies we can find now are contaminant.
MOOT CORP ® Competition “The Super Bowl of Business Plan Competition.” Business Week. The MOOT CORP ® Competition simulates entrepreneurs asking investors for funding.
MBAs from the best business schools in the world present their business plans to panels of investors. Think of a business plan as the blueprint for your cleaning business. Much like architectural plans, your business plan is an important coordinating and goal-defining document that helps you comply with licensing requirements, secure loans and investments, and grow your business.
Instructor Comments: The sample business plan is taken from a website selling business plan software and is not the product of a student assignment.